Hotel Rate Parity Issues in 2026: What’s Changed, What It Costs and How to Fix It
Explore the interactive map: parity rules country by country ↓ The biggest hotel rate parity issues in 2026 are commercial, […]
Rate Parity & Pricing
The Best Rate Guarantee Is Dying – Why Hotel Chains Are Walking Back Their Price Promises
Key sources Hilton 20 Aug 2026 changes: loyaltylobby.com/2026/08/21/hilton-further-limits-its-best-rate-guarantee-program-effective-august-20-2026/ ; travelpointspro.net/post/hilton-best-rate-guarantee-changes-2026 ; hilton.com/en/p/price-match-guarantee/ Hilton tree-donation denial: loyaltylobby.com/2025/11/10/hilton-honors-denies-price-match-claim-over-tree-donation-on-slh-booking/ Marriott: marriott.com/online-hotel-booking.mi ; help.marriott.com/s/topic/0TOd80000000KOXGA2/best-rate-guarantee-brg […]
Beat, Meet, Lose, Repeat: Does Rate Parity Still Mean Anything?
TL;DR Europe has dismantled rate parity as a legal obligation – Booking.com waived all wide and narrow parity clauses across […]
The real cost of a discount: how promotional rate strategies erode RevPAR long-term
Every hotelier has faced the moment. Occupancy is soft, the revenue meeting turns tense, and someone suggests dropping the rate. […]
US Drip Pricing Law vs. UK and EU Hotel Pricing Regulations: What Hoteliers Need to Know
Are you ready for a big shift in hotel pricing transparency? The new US Federal Trade Commission "Drip Pricing" law […]
Hotel Industry’s Rate Parity Conundrum: Damned If You Do, Damned If You Don’t
Is rate parity one of the most dreaded phrases in the hotel sector? Why does it occupy centre stage despite […]
Why hotel rate parity conversations matter!
Rate parity is a complex hotly debated and emotive topic in the hotel sector - and everyone has an opinion […]
How to price your boutique hotel
Pricing is one of the most challenging aspects of running a successful hotel – or for that matter any successful […]
How does seasonality affect your hotel pricing strategy?
There was a time when hotel prices, especially with independent hotels were set based on seasons – a high, low […]
How to choose the right rate plans for your hotel
Rate Plans form part of the crucial infrastructure for your hotel’s pricing strategy – the different rates you sell on […]